Book Details

New Era of Business Intelligence in the Current Market Scenario

IT Skills Show & International Conference on Advancements in Computing Resources, (SSICACR-2017) 15 and 16 February 2017, Alagappa University, Karaikudi, Tamil Nadu, India. International Journal of Computer Science (IJCS) Published by SK Research Group of Companies (SKRGC)

Download this PDF format


Business Intelligence (BI) facilitates businesses to achieve management by “facts”. It helps in data-based decision making that would make and get better the business and find out hidden trends. In the current energetic market conditions, in order to maintain and extend the business, client wants to undertake the following challenges. Business Intelligence solutions offer proven services to assist you influence your organizational data and listen to your customers better, adapt faster to changing market conditions and, most importantly, improve profitability, using the obtainable resources optimally. According to the list of best business intelligence tools prepared by experts from Finances Online the leading solutions in this category comprise of systems designed to capture, classify, and evaluate corporate data and extract best practices for improved decision making. Business Intelligence (BI) refers to a variety of software applications, enables the organizations’ raw data for intelligent decision making. These BI’s are formed with some related performance, which includes online analytical processing, data mining, querying and reporting along with the techniques that include multidimensional analyses modelling, mathematical projection, ad-hoc queries and 'canned' reporting. The fact-based decision making is the main concept of BI that results in a single version of truth. The BI system provides the decision maker, the tools and methodologies which result in effective and timely decisions. Decisions can be classified in terms of methods such as stagnant Decision making and dynamic decision making. Traditionally, the mathematical models and algorithms are used to analyze large amount of alternative actions, which helps to attain more exact conclusions and achieve efficient and timely decisions. By implementing the BI system, it would be concluded that that decision-making process is amplified efficiently.


[1] Matteo Golfarelli,” New Trends in Business Intelligence”.

[2] KirankumarGollapudi, Sunil Kumar Jangeti And Avinash Reddy Kotapati,” Analysis Of Using A Business Intelligence Tool (Cognos) In A Company To Result In More Efficient And Intuitive Company In The Current Era”, July 2012.


[4] Ernie MazuinMohdYusof ,MohdShahizan Othman , Yuhanis Omar and Ahmad Rizal MohdYusof,” The Study on the Application of Business Intelligence in Manufacturing: A Review”, Vol. 10, Issue 1, No 3, January 2013.

[5]JayanthiRanjan, ”Business Intelligence: Concepts, Components, Techniques And Benefits”, 2005 - 2009 JATIT.





Business intelligence, decision making, data

  • Format Volume 5, Issue 1, No 26, 2017
  • Copyright All Rights Reserved ©2017
  • Year of Publication 2017
  • Author Dr. Mary Prem
  • Reference IJCS-285
  • Page No 1859-1869

Copyright 2022 SK Research Group of Companies. All Rights Reserved.